FAMOUS BRANDS LIMITED (Incorporated in the Republic of South Africa) (Registration number 1969/004875/06) Share code: FBR ISIN code: ZAE000053328 (“Famous Brands”) Total score: 61,1 Historic score: 17,3 FM’s score: 43,8
Chief operating officer Kevin Hedderwick has used his extensive experience in brand management, not least at SAB Ltd, to position Famous Brands (the former Steers) to survive the consumer downturn – when there will be less disposable cash for takeaway food. Observers also believe that quality takeaways are no longer seen as a luxury. Offshore, the SA management’s way of doing things is being applied to the Wimpy franchise in the UK, where there is huge potential for growth. FINANCIAL MAIL – TOP COMPANIES 2008   Notes to editors:
The Group’s brand portfolio includes Steers (524], Wimpy including UK (642), Debonairs Pizza (315), FishAways (112), Mugg & Bean (108), tashas (6), House of Coffees (19), Brazilian/Brazilian Café (48), Blacksteer (12), Giramundo (6), Keg (27) and McGinty’s (5), Vovo Telo (3) and O’Hagan’s (26).The Group also manufactures and supplies its franchisees and the retail trade with a wide range of meat, sauce, bakery, ice cream, fruit juice and mineral water products.