Leading brands
To satisfy a
Many of our mainstream brands are leaders in their respective categories and South African icons because of their commitment to ensure their food is enjoyed by all.
Our Leading Brands are shown below, with a brief description of their offerings a click away.
Quick Service restaurants (QSRs)
Casual Dining restaurants (CDRs)
Wholly owned
Joint venture (JV)/Associate
Under licence
Launched in the 1960s in SA, Steers is an iconic hamburger brand, loved across generations for its legendary 100% pure flame-grilled burgers, hand-cut chips, fresh ingredients and real flavour.
Contact details
Number of restaurants
2020 | 662
Debonairs Pizza is a market-leading Quick Service pizza brand that owes its popularity to an unwavering focus on pizza innovation, cutting edge customer-interactive technology and free home delivery, which it pioneered in 1996.
Contact details
0861 DPIZZA (0861 374 992)
Number of restaurants
2020 | 700
Fishaways is SA’s leading Quick Service seafood brand, offering uncompromisingly fresh and nutritious seafood- based meals that cater to the discerning and health-conscious consumer.
Contact details
0861 347 429
Number of restaurants
2020 | 261
Since opening in 1996, Mugg & Bean restaurants have been synonymous with the spirit of generosity, and the brand’s bottomless coffee, giant muffins and substantial portion sizes are legendary. Mugg & Bean is also accessible to customers through a range of convenient formats including On The Move, OTM Limited Service and OTM Express.
Contact details
0860 672326
Number of restaurants
2020 | 270
Wimpy is a leading Casual Dining restaurant and family favourite, built on the principle “enjoy every moment”. The brand is renowned for its famous Wimpy coffee, all-day breakfasts, burgers and grills, complemented by a wide selection of shakes and desserts.
Contact details
08600 94679 / WIMPY
Number of restaurants
2020 | 556
Since the late 1950s, Milky Lane has been a household name in SA, serving deliciously decadent ice cream treats and desserts. Popularly known as the “Feelgood Specialists”, this brand is a leader in the indulgence category.
Contact details
0860 WAFFLE (923353) / +27 11 315 3000
Number of restaurants
2020 | 91
Launched in the 1960s in SA, Steers is an iconic hamburger brand, loved across generations for its legendary 100% pure flame-grilled burgers, hand-cut chips, fresh ingredients and real flavour.
Contact details
Number of restaurants
2020 | 662
Debonairs Pizza is a market-leading Quick Service pizza brand that owes its popularity to an unwavering focus on pizza innovation, cutting edge customer-interactive technology and free home delivery, which it pioneered in 1996.
Contact details
0861 DPIZZA (0861 374 992)
Number of restaurants
2020 | 700
Fishaways is SA’s leading Quick Service seafood brand, offering uncompromisingly fresh and nutritious seafood- based meals that cater to the discerning and health-conscious consumer.
Contact details
0861 347 429
Number of restaurants
2020 | 261
Wimpy is a leading Casual Dining restaurant and family favourite, built on the principle “enjoy every moment”. The brand is renowned for its famous Wimpy coffee, all-day breakfasts, burgers and grills, complemented by a wide selection of shakes and desserts.
Contact details
08600 94679 / WIMPY
Number of restaurants
2020 | 556
Since the late 1950s, Milky Lane has been a household name in SA, serving deliciously decadent ice cream treats and desserts. Popularly known as the “Feelgood Specialists”, this brand is a leader in the indulgence category.
Contact details
0860 WAFFLE (923353) / +27 11 315 3000
Number of restaurants
2020 | 91
Since opening in 1996, Mugg & Bean restaurants have been synonymous with the spirit of generosity, and the brand’s bottomless coffee, giant muffins and substantial portion sizes are legendary. Mugg & Bean is also accessible to customers through a range of convenient formats including On The Move, OTM Limited Service and OTM Express.
Contact details
0860 672326
Number of restaurants
2020 | 270