To be the leading innovative branded franchised and food services business in South Africa and selected international markets by 2020.

Who we are

Famous Brands is Africa’s largest branded food services franchisor. We are a holding company listed on the JSE Limited in the Travel and Leisure sector.

The Group listed in 1994, with a market capitalisation of R25 million and comprised one brand and a limited supply chain. Today our enterprise consists of an extensive vertically integrated business model, with a market capitalisation in excess of R10 billion.

What we do

Our vertically integrated business model comprises three pillars: Brands, Manufacturing and Logistics. The Brands portfolio consists of 25 restaurant brands, represented by a network of 2 853 restaurants across South Africa, the rest of Africa, the Middle East and the United Kingdom. The portfolio is segmented into Leading (mainstream) brands and Signature (niche) brands. The Leading brands are further categorised as Quick Service, Fast Casual and Casual Dining.

Our brand network comprises both franchised and company-owned restaurants.

Our integrated supply chain consists of Manufacturing and Logistics operations which support the Brand business in South Africa and selected markets in the rest of Africa. Our core pillars are supported by a range of corporate services.

Our core values

What drives us


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Who We Are

Our Philosophy

We compete to win. Always. We are committed to exploring new opportunities. We aim to continuously improve and grow and so ensure we remain market leaders in all our categories.

Our Portfolio

We are Africa’s largest branded food service franchisor and listed on the JSE. Our portfolio consists of more than 20 brands represented by a franchise network of 2 782 restaurants across South Africa, the Rest of Africa, the United Kingdom and the Middle East. We employ more than 5600 people directly and over 75 000 indirectly through our franchise network.

Our Culture

We are a team of results-oriented people, characterised by a unique culture of high performance. This is what gives us our competitive edge. We pride ourselves on not only being Growth Champions, but also on Growing Champions.

Inside the Company

You're in Good Company

How We Ensure a Great Employee Experience

At Famous Brands we promote a productive, engaging and enjoyable work experience. We ensure cross-organisation collaboration and communication through empowered teams and supportive management. You can trust our leaders to drive a great employee experience.

Advancing South Africa Together

We make a substantial contribution towards South Africa’s economic and social growth and have, to date, created over 75 000 jobs. We pride ourselves on creating employment, providing training and skills development, and upholding the country’s transformation agenda.

Our Owner-Driver Programme

Our efforts to advance empowerment are well demonstrated by our Owner-driver      programme, launched in 2010. The Group’s Owner-driver programme centres on empowering former employees to set up their own transport business. Owner-drivers make up to 50% of all Famous Brands’ deliveries today.

Owner driver
Owner drivers

Our Franchisee Network

Our franchisees are critical to our success and we pride ourselves on building close relationships with our trading partners and building capabilities throughout our networks. Our hands-on operations teams provide the ultimate support through regular personal contact, operational reviews, franchisee workshops, national and local forums and training and development programmes.

We Offer

Famous Brands offers employees a wide range of employee benefits and a work environment that allows for personal achievement and career development. We pride ourselves on having a high performance culture driven by a strong sense of purpose.

We offer both standard and segmented employee benefits packages. Our standard employee benefits include:

Our segmented benefits package can include cellphone allowances, company cars and petrol cards.

Tips for Applying for a Position with Us.

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We want to make your journey with Famous Brands a memorable and valuable experience

Rest Assured that if you join us, you’ll be in good company

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