Since the late 1950s, Milky Lane has served South Africans deliciously decadent and indulgent ice cream treats and desserts. This iconic brand, popularly known as the ‘Feelgood Specialists’ for sweetening memories and warming hearts, is loved by tots, teens and golden oldies alike.

Milky Lane is a household name in deliciously fun ice cream treats and the most famous waffles.

The strong customer loyalty Milky Lane enjoys, including 180 000 Facebook fans, positions the brand as the leader of the indulgence category, with a strong combined local and rest of Africa footprint of restaurants and a trophy cabinet filled with awards.